Building awareness.

 

Chatham Worth, a Dallas-based construction company, started carrying a new product targeted to high-end office buildings and architecture firms—porcelain marker walls with high-strength magnetic properties. Small Hat Studio was engaged to develop a slick 3-D mailer aimed at getting a sample of the product into clients’ hands. Featuring unexpected headlines, a branded dry-erase marker and a magnetic business card, the mailers helped Chatham Worth catch people’s eyes and close new sales.